Considering a partner event with another company to increase brand awareness and expand your customer base? Partnering with another company for a cross-promotional event may be a one-day affair, such as an event centered on a specific activity or holiday, or it can be a longer-term partnership that works as part of a larger marketing campaign. Many businesses find that forming a strategic partnership with a non-competing but like-minded company can be mutually beneficial, allowing businesses to combine resources and promote two brands at once. Partner events also benefit both businesses’ customers by giving them greater access to products and services they may not have otherwise known about.
Partner events are popular with companies looking to:
· Increase sales
· Reach more people
· Tap into the client lists of businesses with the same target audience
· Become more well-known within the community
· Reduce acquisition and conversion costs
· Increase brand loyalty
· Gain a competitive edge
· Split marketing costs
· Generate free advertising
· Add another revenue source
While partnering with other companies for a promotional event allows business owners to share costs for marketing, advertising, supplies, and space-leasing, depending on the format of the event, financial management is important so that everyone’s funds stay separate and so that owners know upfront how much of an investment is required. A budget offers a good starting point, and meticulous expense tracking is necessary so that you stay on that budget. Documenting all your expenses enables you to later analyze the ROI to determine how cost-effective and profitable the campaign actually was.
Online check printing has been used by thousands of small businesses for bill payments, payroll checks, and other time-sensitive payments that need to be issued promptly and reliably. Checkeeper offers all the tools for customized check printing, and it can be a particularly useful aid in the financial management of partner promotions and events.
Checkeeper maintains an online record of every check created in your account. The online registry can be searched by any check field, as well as downloaded or printed according to any date range. Keep automatic records for your expense payments to contrast with your budget later, reconcile accounts, and share with your accountant at tax time.
Checkeeper works compatibly with many widely-used accounting and payroll software used by businesses, including QuickBooks Online, FreshBooks, Gusto, Xero, and more. Sync data for real-time updates and for streamlined, time-efficient bookkeeping.
Print checks when and where you need them. Checkeeper is a cloud-based tool that goes wherever you do, so you can easily transport it to your promotional event location. Not near a printer? Order your customized business check to be printed and mailed for you within the same business day.
Promotional partnerships can be a good way to get your name out there to people who may not be familiar with your brand. Make the most of the marketing opportunity by creating customized checks that contain a vivid, color business logo on every check. Checkeeper can help convert your business checks into branding tools that reinforce your business to every vendor, supplier, company, and employee that your event must pay.
Promotional events may often require the assistance of temporary workers and professionals on a short-term basis. Checkeeper is ideal for issuing immediate, one-time check payments to the independent contractors, freelancers, part-time workers, marketing professionals, property managers, and other people involved in the event. All payment data is automatically recorded and stored for you for later analysis and documentation.
Online check printing and mailing streamlines financial management and gives users immediate, on-demand access to check templates from any mobile device they prefer to use. Checkeeper is the ideal service for issuing the multitude of payments affiliated with marketing events.